Mobileye and Cellocator Introduce an Integrated Driver Safety Solution for the Fleet Management Sector

The integrated solution provides fleet managers with real-time safety alerts, coupled with monitoring and control abilities of fleet drivers’ driving behavior.

Amsterdam and Tel-Aviv, February 25, 2011. Mobileye, the market leader in development of advanced driver safety systems, and Cellocator, a Pointer Telocation division (NASDAQ & TASE: PNTR), and a global leader in fleet management and tracking solutions, collaborate to offer an integrated driver safety solution for the fleet management market.

Mobileye’s collision prevention technology, perfected by over a decade of research and 150 USD million invested in development, tracks situations that could lead to accidents in real-time and uses visual and audio warnings to help prevent unintended lane departures, rear-end collisions with cars and motorcycles in highway and urban environments, and collisions with pedestrians and cyclists.

The integration of Mobileye C2-270 ADAS system with Cellocator’s Compact CAN device enables the transmission of all the safety events to the backend server, generating real-time alerts and sophisticated safety reports, which dramatically improve the fleet owner’s visibility and control of his drivers’ driving habits’ evolution. The integrated solution means a giant leap forward for fleets worldwide, now being able to track and monitor driver behavior such as near-crashes, lane deviation and tailgating, in addition to vehicle tracking and recovery, ID monitoring, driver identification and access control, navigation and impact sensing.

Fleet managers who choose the integrated Mobileye and Cellocator’s solution know that they are both protecting their drivers and cargo, and are given the possibility to activate monitor and control their drivers’ behavior and interfere in a timely manner accordingly. In addition when considering the expenditures and hidden costs saved on avoided accidents, they can expect an ROI of between four to eighteen months as well as significant reduction of their TCO.